Create Your Google Account
If you already have a Google account, you can skip this section and go directly to Lesson 3.
Otherwise, you must create a Google account before you can create a Google Analytics account.
You will need
- An email address to associate with your account. You will receive a verification code at this address as part of creating your account.
- A telephone number that you can use to receive another verification code.
Start Your Sign-up
Go to https://analytics.google.com. If you don’t see the screen shown below, you may already have a Google account. If not, try again in an InPrivate (Bing) or Incognito (Chrome) window.

Click the Create Account button.
You will be asked whom the account is for.

Click For Myself.
You can then choose between creating a new Gmail account or using your existing email.
I always prefer to use my own website-based email address.

Click Use My Current Email Address Instead.
You will then be asked to enter identifying information.
Start the Verification Process

Enter your name and email address and create a password.
Google will send a verification code to the email address you entered. You must enter this code in the next screen.

Enter the verification code sent to your email address.
You will then be asked to enter a phone number for Google to send a (different) verification code to.

Enter your phone number and click the Next button. Google will send a verification code to the phone for you to enter in the next screen.

Enter the verification code from your phone and click the Verify button.
Welcome to Google
You will see a Welcome to Google screen.

Enter the personal information requested and click the Next button.
On the next screen, you can optionally add your phone number to your account. I prefer to skip this.

Click the Skip button.
One final step. You must agree to Google’s Terms of Service.

Click the I Agree button.
Account Created
You should now see a screen telling you that your Google account has been created.
